T A H O N A T E Q U I L A
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STUDENT ASSIGNMENT
Aim: to sell tequila to a local and global audience within the mainstream market, while remaining true to traditions.
Goal: to appeal to ambitious go-getters who wish to reward their inner animal warriors with a strong and powerful tequila brand.
Imagery: drew inspiration from ancient Mesoamerican civilisation design in architecture, relief sculpture, decorations and motifs.
Flavour variant: Blanco
Flavour variant: Anejo
Flavour variant: Reposado
Secondary Packaging
Advertising: Web Banner
Advertising: Magazine
Advertising: Billboard
Shelf Display
T H A N K Y O U !
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